Points taken with minor notes:

"Ross Ferris" <rossf (AT) stamina (DOT) com.au> wrote:
OpenInsight is one word.

Thank you kindly. Try "nebula R&D" with or without quotes. The term
isn't perfectly unique but unique enough to figure prominently in any
search engine:
http://www.google.com.au/search?num=...q=nebula+R%26D
"nebula multivalue" and "nebula jbase" return similar top level hits.
"nebula d3" gets less hits due to our decreasing focus on D3 and the
non-uniqueness of the string "d3", which emphasizes my point - it's
tough to figure prominently as a D3 provider when it's tough to get
any hits on D3 itself.

That's an obvious one that I need to fix. Mea culpa for not
monitoring the SE-friendliness of our site, but our target audience
hasn't traditionally included companies who would google for us
either. That said we just got a major international prospect through
Google; they were looking for .NET solutions for payment processing.
It's always important to monitor logs and fine-tune the message of the
site toward the audience that will generate the most income, and I
haven't been vigilant about that.

The point I was making is that in this modern age where consumers
research companies using resources like Google, it pays to have a
unique name which allows context-specific information to be made
available immediately. This is another reason why "multivalue" has
always been a better moniker for our industry than "Pick database".


Dang - yet another completely off-the-cuff remark that has spawned its
own sub-thread...

T